The Manila Times

Mastercard appoints Safdar Khan as division president

AN expansion of his former role as division president, Southeast Asia’s emerging markets, Mastercard announced the appointment of Safdar Khan as division president for Southeast Asia.

A 15-year veteran of Mastercard, Khan’s previous role saw him building business momentum with an assertive distribution strategy and expanding revenue by growing the company’s services offerings.

He will now be responsible for implementing Mastercard’s multi-rail digital payments agenda in 10 Southeast Asian markets, including the Philippines, and delivering increased value to the company’s stakeholders.

“As one of the most diverse, dynamic regions in the world, Southeast Asia encompasses countries with wide variation in economic development, business needs, and cultural nuances,” said Ari Sarker, Mastercard president for the Asia Pacific.

Safdar Khan, with his rock-solid track record of strong leadership, strategic capabilities and experience in the region, is ideally suited to take on this position which will give him greater space to push forward with innovative approaches in this group of markets.

Khan started his career with Mastercard in 2006 and has since held numerous leadership positions across multiple regions in South Asia, the Middle East and Africa.

During Khan’s tenure as division president of Southeast Asia emerging markets, he was instrumental in launching several firsts in the region, including dual-chip cards and QR-onCard technology in Vietnam.

Under his able leadership, Mastercard has undertaken strategic partnerships in Indonesia to build and sustain local relevance, thus gaining market share leadership. Khan also played a key role in taking Mastercard’s cyber and intelligence solutions beyond the payments industry.

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2022-01-29T08:00:00.0000000Z

2022-01-29T08:00:00.0000000Z

https://manilatimes.pressreader.com/article/282187949409515

The Manila Times